
Furniture hire - Party design - Event management
Hard Rock Calling
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Date: June 2010
Client: Live Nation
Title: Hard Rock Calling
Venue: Hyde Park, London
GLD created the interior elements of the hospitality areas at the annual 3 day Hyde Park rock festival, Hard Rock Calling. The Sponsors, Live Nation, the Royal Parks, Volvo, Starwood and the Wine Company were allocated a Sponsor 'Pod', which GLD dressed individually, providing corporate sponsor branding, furniture and lighting.
The guest areas were furnished with bars, different levels of seating (including sofas, bar stools, bistro chairs and tables, bean bags, cubes & modular units), garden furniture, fencing and a mass of plants and topiary. Custom made items were also created by the GLD design team including Starwood's white modular units and Beauty n Beats bespoke look.
The specially designed fashion and pamper area sponsored by UGG Australia, was created with customised signage, catwalks, backdrops, entrance structure, lighting and seating plus areas for make-up and hair professionals to pamper the punters.
GLD also supplied garden furniture and plants for the Hard Rock bar areas and garden lighting for sponsor areas.
These sponsor elements including Beauty n Beats were rolled out on a festival tour featuring at Wireless, T in the Park and the Big Chill.
Services:
Event Furniture Hire .
Project Management .
Set Design and Build .
Services offered include: Types of events include: Furniture available for rent & hire include: Areas covered & Venues include: